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Evair – Shopify Website Redesign & Optimization (2x ROAS Achieved)

Evair Car Freshener Shopify Website Redesign & Optimization by Digital Sense – 2x ROAS

We Redesigned & Optimized Evair’s Shopify Website to Achieve 2x ROAS

Evair, a car freshener brand based in Ahmedabad, was facing challenges with low ROAS (Return on Ad Spend) on their advertising campaigns. The primary issue was their website, which was not optimized for conversions and provided a complex user experience.

At Digital Sense, we redesigned Evair’s Shopify website with a minimalistic, mobile-friendly layout and simplified navigation for a smoother user experience. Along with this, we optimized product pages with clear call-to-actions, better imagery, and structured layouts, which reduced bounce rates and boosted conversions. These improvements helped Evair achieve higher ad performance, increased engagement, and stronger sales results.

  • Shopify Website Redesign
  • Mobile-Friendly & Responsive Design
  • Minimalistic & Easy-to-Navigate Layout
  • Product Page Optimization for Higher Conversions
Category
Website Design & Development
Clients
Evair – Car Freshener Brand
Location
Ahmedabad, India
Published
March 2025

Project Summery

Evair, a car freshener brand based in Ahmedabad, was struggling with low ROAS (Return on Ad Spend) on their ad campaigns. The issue was mainly their website, which was cluttered, not optimized for conversions, and difficult to navigate on mobile devices.

At Digital Sense, we took the challenge to redesign and optimize their website on Shopify with a focus on simplicity and conversions. The project involved:

  1. Requirement Analysis & Strategy
    – Identified design flaws, poor navigation, and low-performing product pages.
    – Planned a minimalistic structure to make browsing faster and easier.

    2.UI/UX & Design
    – Designed a clean, modern, and mobile-friendly layout.
    – Simplified navigation to enhance user experience and reduce bounce rates.

    3. Development & Features
    – Optimized product pages with high-quality images, clear CTAs, and structured layouts.
    – Improved mobile responsiveness and site performance for smoother checkout.

    4. Outcome
    – Evair’s website is now simple, fast, and conversion-friendly.
    – Resulted in higher ad performance, 2x improved ROAS, increased engagement, and stronger sales growth.